Tag Archives: C-Suite

On the Porch, we believe grace happens.

We preach the importance of being authentic – personally and in branding.

Part of being truly authentic means not pretending that life is sunshine and roses when it isn’t. Last week on the blog, Jacqui (aka The Back Porch Rocker) offered her thoughts on recovering from life’s unexpected storms.

One of her suggestions is another familiar refrain on the Porch – to have and give grace.

In the spirit of authenticity, her post hit me hard. We often encourage our followers to have grace, but I realized that in my forty-something years, I have never, not once, asked for grace – personally or professionally.

That doesn’t mean I haven’t experienced it. There have been times I received grace without having to ask for it. And there have been times I extended it to others. But I can see that there have been times I probably should have asked for grace. There are times I should have extended it to others without them having to ask.

Admittedly, I was born with the “suck it up, buttercup” mentality. I have always considered my ability to keep things together, for myself and for others, one of my great strengths.

That all changed for me a little more than four and a half weeks ago when a personal tragedy shook me to the core.

give and receive grace

A “suck it up, buttercup” mentality would not have shown grace – which was desperately needed – to my family, my friends or myself.

Something had to give professionally. I had to take a step back. I had to ask for grace at work.

The entire Front Porch Marketing team responded without hesitation. Our clients and business partners who knew what had happened did the same.

I was extended grace in many, many ways. And I am thankful for it.

So the next time grace is called for, try doing these thing to show grace to a team member, client, partner, or even a boss:

  1. Anticipate and delegate needs. If you are aware of a project or deadline, consider how you or others may be helpful to get it completed or postponed. Communicate and/or delegate those needs accordingly.
  2. Forgive mistakes. Forgiveness is always important. Mistakes during this time are understandable.
  3. Don’t take things personally. During a time of crises, jovial people may become short-tempered or normally talkative people may go radio silent. It is not about you or their feelings toward you. Don’t take it personally. See number two, above – it applies!
  4. Provide a “free” zone. Offer a listening ear. Make it known you are a judgment-free. When a team member needs grace, give it freely without questions, expectations, or conditions.

Life has a way of rocking us unexpectedly.

Strive to build work environments that allow every member of your professional tribe to feel safe in asking for grace at work when they need it.


All year we’ve been talking Pick Six to celebrate six years of Rockin’ the Front Porch! So, for our sixth and final newsletter of 2017 we have Six Things You Must Do Before 2018 – and each of them should only take you about six minutes. pick six

Friends, can you spare 36 minutes to finish the year strong?

Pick Six

1. WRITE a quick thank you message to a special client that made a difference for you in 2017. Here’s ours:

Thank you, Faith Family Academy, for trusting us to solidify your brand and your messaging and lead you in spreading the word about your fantastic school! You inspire us daily and we love being your marketing partner.

2. SCHEDULE a breakfast or lunch with someone you consider to be an important counselor or mentor. Pick up the phone and call that person right now!

Patti Johnson, be expecting my call!

3. DOWNLOAD an app that enriches your personal or professional life. We love the concept of beginning the year with meditation as a means for focus.

Headspace is our meditation app of choice. Their tagline, “A few minutes could change your whole day” sums it all up!

4. FOLLOW a new social media site to learn something new. Resolve to use your time wisely in 2018! Here is a marketing expert we love to follow on twitter:

We love Robert Caruso’s twitter @fondalo – he is the real deal!

5. DONATE online to a worthy charity with a quick visit to their website and a final tax-deduction for you in 2017.

Catch Up & Read is a great choice in the Dallas community!

6. CALL a small business. Enlist their help in refreshing that website, learning about SEO, writing a blog, or updating your social media … and we just happen to know a really great choice for this!

Front Porch Marketing can help!

Write. Schedule. Download. Follow. Donate. Call.

Pick six.

Rock your holiday, friends! We’ll be back in January with seven ways to seriously improve your online presence in 2018.


Hey, business owners, have you ever thought about what the “American Dream” is? Have you ever thought about what it means to you?
future business owners
Over the weekend, I was honored that my son selected me to interview for an English essay about the American Dream. I am certain that it had absolutely nothing to do with proximity, nor did it matter that I respond very nearly to his beck and call (I know that it comes as a shock to many who know me that I can be a beck and call girl, but I digress).

The interview humbled me, and I found it to be a very thought-provoking exercise. The questions he posed to me:

  1. In your own words, what is the American Dream? What does it mean to you?
  2. Do you see the American Dream in your own life? Has it motivated you, influenced your decisions?
  3. Over the course of your life, have your own dreams changed? In what ways?
  4. How would you define a “successful” life? What’s most important?
  5. Which generation – yours or your parents’ – has had a better life?

My answers were as follows:

  1. The American Dream is the right to freedom, choice, justice and prosperity. For me, the American Dream means living in a place where we are free and are treated fairly. It also means the right to have multiple, differing opinions; and those opinions are respected and acknowledged, and actually make us better and stronger as a nation. Having the opportunity to prosper and start my own business are also part of what the American Dream means to me.
  2. I see the American Dream in my life every single day. I am married to the man I chose to be married to and have two healthy, happy, wonderful children who attend schools we selected for them. We practice the faith of our choice. I started and have owned Front Porch Marketing, my business, for almost seven years, which not only helps my family financially prosper, but also helps those that work with me contribute financially to their households. I am also extremely lucky to partner with clients that work for start-ups, small to mid-size businesses, organizations and franchisees who themselves are living the American Dream. Daily, I am inspired by my family, team and clients. Because I am mindful of the fact that in other countries, many people, especially women, are not allowed the opportunities I am, I honestly count my blessings every day.
  3. Some of my dreams have not changed, like having a family, giving back to our communities, and being successful professionally. Over the course of my life, others dreams have changed. I dreamed of owning the first company in which I worked. That didn’t happen, because I was hired away from that marketing company by a client that I managed. My dream then became to climb the corporate ladder and become the Vice President of Marketing for that company. Ticked that box. Then, I pivoted and started Front Porch Marketing. And it has been the absolute best part of my professional journey to date.
  4. A successful life to me is being happy, healthy, kind, empathetic, resilent and respectful; having a strong sense of self; raising responsible, happy, kind, humble, respectful, empathetic, resilent children; giving back to others in need, and providing for the needs of my family.
  5. I really don’t think it is up to me to judge if my generation or my parents’ generation had a better life, because it’s like comparing apples to oranges. And, because our world since 9/11 changes at light speed, in addition to constant emerging technologies today, our generation is more complicated; but I think one could make an argument for either

So why did I ask business owners to answer these five questions?

A perspective check-in is always a good thing, and I hope this exercise inspires you as much as it inspired me. Be well, friends; and keep livin’ the dream.

P.S. We can help you keep livin’ the dream by growing your topline through strategic branding and marketing, so call, email or text us today!