This week, we welcome Carson Allen, our newest intern rocker, to the team!
1. What is the biggest misconception about marketing today?
That its full of people who want to take advantage of others for a quick cash grab.
2. What advice would you give to someone struggling with creating a brand identity?
To be patient and to play the long game. It takes time to build a brand and you need to be incredibly persistent with growth.
3. One of the biggest lessons you’ve learned throughout your academic career?
That when it comes to marketing you want to apply the “KISS” method. Which is “Keep It Simple & Stupid.” Keeping things simple and easy to understand helps draw in clients.
4. What does good marketing look like?
An agency that respects their clients and knows how to properly execute a plan to get them the results they need. The focus should be on helping the client.
5. If you could describe yourself in three words what would they be?
Persistent, outgoing, and motivated.
6. Tell me about a major milestone in your life?
One major milestone of mine is achieving the rank of Eagle Scout my senior year in High School. It took me 8 years of moving up through the scouting program and completing a service project to achieve it.
7. Your goals for FPM?
My goals at FPM are to be the biggest sponge I can be. I want to absorb as much knowledge as possible from this company in regards to marketing and how it works as a business. I specifically want to dip my toes into Search Engine Optimization.
8. How would you describe the culture at FPM?
So far, the culture seems very warm and welcoming. I love that we get to create our own “rocker” name.
9. How does FPM differentiate itself from other marketing companies?
They put a lot of emphasis on the client and they have an easy to work with atmosphere – which makes them more approachable.
10. If you could be anywhere in the world right now where would it be?
I would love to live in a state up North with mountains. Preferably Colorado. Nature is something I always want to be a part of due to my time spent camping in Boy Scouts.
11. If you could go to dinner with one person living or dead who would it be?
I would love to go to dinner with Bruce Lee. He was such an icon in his time. Not just for his fighting techniques but also his philosophy about the way he looked at life.
12. What is a fun fact about yourself?
I really love to cook!
Conclusion
We are incredibly excited to have Carson Allen on the Front Porch Marketing team. He is going to do fantastic things. We cannot wait to see his creativity shine, through his future endeavors.