Next up in the Rocker Spotlight series is Front Porch Spring Intern Sarah Kiburz! A recent grad from the University of Arkansas, Sarah gives us the scoop on her internship and all things marketing.
What is the biggest misconception about marketing today?
That it is pushy and unwanted. People think marketing is all about selling something, which is partly true, but it is more so about meeting people’s needs.
One of the biggest lessons you’ve learned throughout your career?
Be confident and assertive! It is okay to highlight your accomplishments in order to get noticed. Hard work goes a long way, but you can’t expect people to note every good thing you do. Speak up and be your own advocate!
What does good marketing look like?
Good marketing meets the customer where they are. It connects on a deeper level, is expertly timed, and highlights the purpose behind the business.
If you could be anywhere in the world right now where would it be?
Either on a beach in Maui or watching a Broadway musical in NYC.
If you could describe yourself in three words what would they be?
Loving, thoughtful, driven.
What is your favorite thing about FPM?
As Front Porch’s Spring Intern, I am able to work diligently on projects with minimal supervision. It is a great feeling when your boss trusts you and your work!
In what ways does the team at FPM have aligned values?
The team at FPM has aligned values in that they truly believe in the clients they work with. They establish deep relationships and are therefore able to create meaningful, high-quality work that resonates with customers.
Your goals for FPM?
I hope Julie and the team can continue to grow the business by adding clients and potentially expanding the team to take on a whole host of new clients. They are some of the busiest people I know, and they love a challenge!
How would you describe the culture at FPM?
I would describe the culture as incredibly inclusive. The team is a tight-knit group that likes to have fun, but everyone gets down to business whenever necessary. It is a fast-paced work environment where there is always something that needs to be done.
How does FPM differentiate itself from other marketing companies?
FPM has an incredibly experienced team that acts as a powerhouse when it comes to meeting clients needs. They differentiate themselves with a casual and humorous approach to marketing but are no strangers to hard work.
Fun fact?
I am musically inclined! I danced(mostly ballet) for 12 years and played the violin for 6 years, which I have been wanting to pick back up. 😊